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ABOUT



I'm a Creative and Brand Strategist based in New York, working across fashion, art, and culture.

I help founders, designers, and artists translate creative ideas into reality—whether that's building brand identities, developing exhibition concepts, or figuring out a business strategy that makes a project viable.

I grew up in Switzerland, studied Business at the University of St. Gallen and Harvard College, and later Design at Harvard’s Graduate School of Design. While I have worked on projects for the likes of Prada, Miu Miu, and Chanel I'm equally invested in helping independent studios and emerging creatives build work that matters.  

When I'm not working, you’ll probably find me reading the Sunday edition of my favorite newspaper from back home, checking out art openings around the city, or metalworking (or attempting to).  


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